Girls in Aviation Day 2026 in Selebi-Phikwe brought learners, aviation, government, business, media and community stakeholders into one live youth-and-industry platform.
SEDI.FLYS programme imagery — supporting visual, not identified as GIAD documentary photography
Impact
50learners
5schools
82days from concept to impact
29 JUN 2026Concept
The public case-study story begins with the concept phase.
19 SEP 2026Impact
Girls in Aviation Day 2026 was delivered in Selebi-Phikwe.
How the Group connected
One event. Three SEDI.FLYS roles.
01 / AvBusiness Partners
Business-service delivery
Delivered through SEDI.FLYS AvBusiness Partners as official event organiser, strategic business development partner and Platinum Sponsor.
Stakeholder engagement
Partnership development
Business relationship building
Event coordination
Communications
Visibility
Industry connections
Learner access
Aviation ecosystem engagement
02 / Group Foundation
Career fair + mentorship launch
The event served as the recent Career Fair under the Education Impartation Programme and launched the SDF Learners Fellowship Mentorship Programme for ages 12–20, with full operation planned from the beginning of 2027.
01Ministry of Transport and Infrastructure02Air Botswana03Civil Aviation Authority of Botswana04Bamangwato Toyota05Voice of a Father Counselling Centre06Neutral Fitness07Tronic Arts08Cresta Bosele Hotel09KNACKS Creations010SEDI.FLYS AvMerch011Wilderness012Botswana Television013Radio Botswana
Stakeholder participation
01Hon. Minister Keoagile Atamelang02Deputy Court President Kgosi Kagiso Mothusa03Hon. Councillor Phemelo Nthwane — Mayor representative04Deputy Town Clerk Scotch Matsaunyane05SPEDU CEO Tefo Setlhare06Botswana Police Senior Superintendent Derby Mdaboli07Civil Aviation Authority of Botswana representatives08Women in Aviation International representatives09Chiedza CheAfrica Outreach representatives10Aviation industry professionals11Guidance and counselling teachers12Schools, parents and learners13Media representatives14Foundation Education Impartation team
What this case study shows
Business development, social impact and product commercialisation can meet in one platform.
The value of GIAD is not only the event itself. It is a concrete example of how the Group’s service-delivery arm, Foundation and merchandise platform can contribute to one coordinated initiative without losing their individual roles.
Connect 
